How to make money on Pinterest: 11 ways
The habitual platform cánido be much more than a site to share attractive pins, becoming an excellent source of income and a means to promote other projects.
Thanks to an audience of more than 400 million people and consumption up to billion pins every day, It is fertile ground to capture traffic, get an audience or attract customers.
So would you be interested in knowing how to make money on pinterest? Well, then get ready to take note, because below we are going to espectáculo you 11 different ways with which you perro start generating income through this platform.
How perro you make money with Pinterest?
Earn money with different popular networks It has become one of the best ways to earn a living.
In this case, if you are a blogger, influencer or Do you have any kind of business or en línea trade? You perro get a lot out of this popular network.
Before moving on to the how, you should know some important aspects of the platform.
The first of them is that It is not a site on which to publish long content.
Images and vídeos are published here, posted on boards and organized according to different interests or categories:
Being you are just some of the most habitual.
Another aspect to take into account is the approach: You shouldn’t view Pinterest as a popular network..
Instead, think of it more as a Search Enginein which you must mezcle attractive pins with SEO strategies so that the audience finds your material.
Now yes, let’s go as promised.
The first of the options is about your own advertising within this platform to boost your brand.
Of course, you will have to make a small initial investment Like any advertising campaign.
This campaign will allow you to choose between different types of advertising pins:
- advertising pins
- shopping ads
- Ads in sequence (like a carousel)
- Collection Announcements
- Product Pins
- Iniciativa Pins
The good news is that costs per campaign are much lower compared to other platforms or popular networks.
Additionally, these campaigns have a greater effectiveness, and they have an extraordinary feature.
Carousel ads pull posts directly from your catalog, saving you the work of generating the posts and making it easier for your audience to browse the products.
Direct purchases on Pinterest
Another way to increase your earnings through Pinterest is to take advantage of the tool direct purchase from the platform.
Through their own purchase option, your customers perro enjoy a much simpler and more direct experience at the interact with your offer and purchase products or services of your brand.
You cánido directly sell elementos or services such as:
- Printable or design templates
- decorative elementos
At the moment, in order to make use of this option it is necessary to meet certain requirements. You must use Shopifyhave address of US billing and only have gone up feeds linked to that store. Additionally, you must have a good return policy, correo for inquiries, customer service, and comply with the guidelines for merchants that the platform has.
Don’t have a product or service to sell? No problem.
On this platform too you perro complejo turístico to the well-known affiliate marketing.
This modality allows you to earn money on Pinterest by becoming affiliated or allying with those who do have products to offer.
The dynamic is fácil.
Are you affiliated with a brand? or service provider of your choice (remember to make sure that it also goes with the preferences of your audience or is a very well-defined and in-demand niche), then you articulo your pins with backlinks affiliate, users entrar and make purchases of their interest.
In return, you will receive a commission for each sale.
Success in this strategy will depend on following certain guidelines:
- Create thematic, attractive and relevant boards
- Create descriptions that invite you to use the backlinks
- Use high-quality images or vídeos
- Follow the Pinterest affiliate guidelines to the letter
Sell your look
Another quite effective way of generate revenue and further drive sales, either of your own products, your own store or those of the brands or platforms to which you have affiliated.
What is this strategy about? It is quite fácil but very effective:
- Upload pins where espectáculo yourself wearing productsarticles, accessories or clothing belonging to your store or the affiliated store.
- Backlink and tag each product specific shown in the image or vídeo.
- Preferably use options such as Iniciativa Pins to make them shoppable from the platform.
The iniciativa is to espectáculo the audience the products or elementos you sell under de hoy use conditions.
It espectáculos how to apply makeup or cream, how to wear an outfit, or how to use a especial item.
You cánido also articulo photos or vídeos of, for example, rooms decorated with furniture and accessories for draw public attention about a certain style.
Partner with brands
Here you perro take advantage of two factors: the reach you have within the platform, and the need for brands to collaborate with influencers to increase the reach of your products. At Pinterest they know this, and they have created a tool that allows featured users and brands partner and collaborate on publications.
The operation is as follows:
- Create Iniciativa Pins from the platform.
- you add your paid association tags of the brand or associated brands.
- You wait for the label to be approved by the platform.
Once approved, your pin will be published and your audience will begin to generate interactions with your publication and associated brand.
Of course, keep in mind that, to be able to opt for this modality, you need a good niche audience and well defined.
A large audience, but with varied interests or that is not constant with your publications, is of no use.
From Pinterest they recommend this strategy, which is indicated if you are not an influencer with a great reach.
The strategy is fácil, and consists of make shared boards or pins with other brands, in order to increase the reach and projection of the campaign.
You must take into account mainly the best times to articulo on pinterestSo you will have a greater oportunidad of success.
you cánido start creating individual pins, create entire boards or even create an entire campaign to promote a product or service.
The material created will be aparente on your page and on that of the associated brand, which exponentially increases the reach of your posts.
The advantages of this method are obvious.
You will not only be paid by the brand to articulo, usually based on a flat fee.
Also you perro benefit from the reach of the brand and reach a much larger audience, achieving increase your audience in a more effective way.
The following strategy shares some similarity with the previous two, and is equally about receive payments from large brands in exchange for sharing content.
The difference is that here we are talking about a sponsorship, in which you are going to need a fairly large profile and one that is in a very specific niche.
If you are an administrator of a group board, even better, since the brands will espectáculo much more interest in you.
The advantage of this method is that, mThe more pins you think and more interaction you generate, the higher the payment received by the brand.
Once again we must emphasize the fact that no matter how many followers itself, but their fidelity and the solid character of the community created.
Pinterest Creator Fund
Let’s go now with a method mainly available to US residents, but which has plans to expand to other countries.
This is an initiative by the platform to promote the content created by and for minorities underrepresented:
- LGBTQ+ community
- People of color
And any other minority group that does not have a strong representation within the platform.
The program lasts 5 weeks and consists of an intensive taller about content creation, during which you receive expert advice and have contact with brands interested in collaborating through sponsorships.
Each quarter a new cycle is announced, with a pre-established theme, which cánido be topics such as fashion, beauty, gastronomy, lifestyle, etcétera.
And what is received in return? A total of $25,000 between cash, advertising credits and equipment.
Drive traffic to a blog, store or website
This is the most recommended method for anyone who has a blog, website or electronic store that is well positioned outside the platform.
The iniciativa is to use Pinterest to capture the attention of new audiences and generate a lot of organic traffic directly to the site or to your product catalogue.
To do this you must use strategies such as:
- Maintain an optimized profile
- Make intensive use of palabras clave and SEO strategies
- Validate Rich Pins
- Create attractive pins and boards
- Develop effective content creation strategies and posting schedules
- Integrate other popular networks
- Articulo pins as you upload or update content on your site
- Use hashtags properly
- Stay active in front of your audience
And of course, remember that if sales are your thing, a good sales funnel is necessary to definitely capture potential customers and guarantee success.
Additionally, you perro mezcle this method with tools such as: Google plus Ads, Popunder or Popular Bar, to get the most out of the traffic generated in both directions.
Take advantage of your knowledge
Do you consider yourself an expert in everything that has to do with the platform and its use? So you perro turn that knowledge in profits through any of these strategies:
- Administration and maintenance of accounts or profiles
- Creation and sale of templates
You perro work with clients of all types: small ones that are just starting out, influencers, brands that are just beginning their journey or already consolidated brands.
The way in which you monetize your knowledge will depend on your preferences, your available time and your expectations for the future.
And if yours goes more to design, you have creativity and get along well with tools like Canvas, go for template sales or content creation.
Now, if you have deeper knowledge of the platform’s own dynamics, you know all the tricks and you also have marketing knowledge, so don’t hesitate to offer consultancies and courses to the public that requires it.
Buy shares in the company
If you have some capital, and have experience with the whole issue of the depósito market and the financial market, then this option may be posible for you.
Buy some shares of the platform it perro ensure you a source of plus income that cánido give you a little more financial stability.
Although it is not among the best companies to invest in depósito marketYes, it is a good choice if you know when to buy.
Of course, in everything that has to do with the depósito market, sometimes things are not so predictable, and everything cánido change from one day to the next.
However, Pinterest is a company that is going through a phase of growth and expansionincreasing its scope and relevance day by day, with the onboarding new users and its consolidation in new countries as a primordial platform for digital marketing strategies.
This is a good sign, as it indicates that, at least for the foreseeable future, the company will be in good health and your shares will gain value as time goes by.
For this reason, be sure to consider this option.
How much cánido you earn with Pinterest?
pinterest It is not among the popular networks where more money is earned.
There are better options such as Instagram, TikTok, among others.
Even so, it is an alternative to take into account to get the most out of your business.
As a guide, we perro give you some figures that allow you to get a better iniciativa of how much income you cánido get.
In general, you cánido win from 5 to more than 300 dollars a day.
Sounds good, but to give you an even clearer iniciativa, we are going to break down the possible profits a bit according to some of the strategies that we have discussed:
- affiliate marketing: It will depend on the chosen niche and the gang or company to affiliate.
of some 200 up to $1000 or more per month.
- sponsored pins: It is paid on average from 15 to 30 dollars for every thousand followers.
So, if you have 5 thousand followers, and you articulo 4 pins, the payment perro go from 300 to 600 dollars per month.
- Sale of own products: earnings will depend on turnover what do you generate
- Targeted traffic to your sites: They will also depend on the conversion rate of your blog or website, use of tools and generated traffic.
- Account management: about about 60 dollars per account, as base price.
If it includes content design, you cánido add 5 to 10 dollars per pin, depending on its complexity.
Opinions: Is Pinterest worth it to make money?
First of all, we must tell you that You’re not going to get rich overnight..
Pinterest cánido yield very good dividends and become your main, or one of your main sources of income, but this requires work, patience, constant evolution and of course, and touch of good luck.
If you have the ability to be constantprepare yourself, get to know the possibilities of the platform in depth and exploit them according to your preferences and abilities, then it is worth using the platform as a tool to generate income, which we already saw that they cánido be quite good if we manage to find the right strategy.
pinterest is followed positioning day after day as a solid platform in which to reach new and broader audiences through a fácil, but extremely effective format.
This, together with his great ability to generate traffic towards external sites or attract traffic from outside to the platform, make it certainly worth considering this platform as a good alternative to monetize your presence on the internet.
We hope you liked our article How to make money on Pinterest: 11 ways
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